On episode 53 of the WRITER 2.0 Podcast, I interviewed Mark Coker, one of the major players in the e-book revolution. We discussed:
- the origin of Smashwords—the free e-book distribution platform he helped create;
- how authors work with Smashwords to self-publish their e-books;
- what a good cover needs to do and why it can make all the difference;
- how to tap into the 1 billion users of the iTunes bookstore;
- why he thinks authors should avoid KDP Select;
- why pre-orders are so important;
- what writers should be looking for in the industry over the next few years.
And on “Today in Writing,” happy birthday to Madhur Jaffrey.
About our Guest:
Mark Coker is the founder of Smashwords, an ebook publishing and distribution platform. He’s also an author, entrepreneur, angel investor and advisor to technology startups.
Mark and his wife Lesleyann co-authored Boob Tube, a novel that explores the wacky world of daytime television soap operas. Their book was rejected by every major New York publisher of commercial women’s fiction, despite representation by a top NYC literary agency. The experience inspired him to start Smashwords, a free publishing platform that allows authors to instantly publish their work online.
Today, Smashwords is the world’s largest distributor of self-published ebooks. The company has helped over 50,000 authors around the world publish and distribute over 200,000 ebooks to major retailers such as the Apple iBookstore, Barnes & Noble, Sony and Kobo.